Nike Basketball has been unrivaled in regards to iconic design and revolutionary technology produced between 1970 and 2021. For its latest proposition, the hoops-focused imprint has looked to previous decades for inspiration on the future of its court-ready models. The result?: The new Greater Than (G.T.) Series.
Focused on the types of movement performed by different athletes in different scenarios, the latest collection from Nike Basketball includes three designs: the Air Zoom G.T. Cut, Air Zoom G.T. Run and Air Zoom G.T. Jump. Despite prioritizing cutting and change of direction; efficient energy return and running economy; and vertical jumping and impact protection, respectively, all three silhouettes utilize the Zoom Air Strobel system found in the existing KD 13 and PG 5.
“All basketball players cut, run and jump at various points in a game,” said Ross Klein, Senior Creative Director for Men’s Performance Sport. “The difference is that because on area is the focus for each silhouette, we’ll help augment the player’s ability to do that one thing greater than they’ve ever done before.”
The family of systems found throughout the inaugural G.T. lineup deliver solutions to athlete requests. Desire to be low to the ground or to jump higher without maximum effort are addressed by each design, which enables players the likes of Sabrina Ionescu and De’Aaron Fox to attack space like never before. A breakdown of each sneaker reveals future-thinking choices and implementation of the Swoosh’s best innovation. Zoom Air units already exist in other NIKE, Inc.-produced products, but their implementation in the forthcoming G.T. Series enables them to unlock new comfort, responsiveness and sensations. Nike React-sockliners and Pebax jump frames are worked into the G.T. Run and G.T. Jump, respectively, to proffer the necessary performance benefits to last a whole season, and at one’s utmost form at that.
Take a look at the forthcoming collection here below, and find pairs arriving to Nike.com throughout 2021, beginning with the G.T. Cut on April 1st (Greater China).
For more from NIKE, Inc., check out the Air Jordan 4 “University Blue” launching on April 28th.
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